Toyota Celebrates Black History Month

Toyota holds a special place in its heart when it comes to educating our youth and community about issues and important historical events. One of the many things Toyota is passionate about is Black History Month. The Toyota Green Initiative or TGI, is a program that aims to educate African-Americans about instilling the ideals and values that create a sustainable lifestyle.  

Toyota states on their official site that it hopes that by, "connecting with African American professionals and the students and communities of Historically Black Colleges & Universities (HBCU), we hope to create a greater emotional connection between African-Americans, education, sustainability and philanthropy."

The company plans to gear the focus towards volunteering in the community, nutrition and healthy lifestyles, and education. Toyota plans on having test drives for ecofriendly vehicles, an abundance of interactive learning stations and plenty of opportunities for participants to learn what it means to go green. 

For more information on TGI and how Toyota is helping your community, visit our website at www.smarttoyotaquadcities.com/.

Each year the employees of Smart Toyota work hard to provide superior quality for their customers. Their hard work and dedication all year long pays off. They are recognized and award for their efforts. Congratulations to the following people for being recipients of the 2014 President's Club Award.

Jeff Tank - Master Technician
Shawn Gulifoyle - Sales
Desi Baker - Sales
Silvin Reed - Service Manager
Jason Green - Part Manager
Abe Eystad - Sales Manager
Joe Wilson - Sales Manager
Steve Jennings - Finance Manager

Go Red!

 

 

Join us in the effort to raise awareness for heart disease. February is national Heart Month so fight back with us and show you're support by wearing red on Friday, February 6. Heart disease is the leading killer in the United States. But with proper education and prevention, 80% of patients with the disease can be cured.

 

Visit Smart Toyota of Quad Cities to learn more about how you can help prevent heart disease. 

Toyota Airs Commercial Centered Around Dad

\The common thread joining vehicle manufacturers this commercial season pairs fathers with a particular vehicle. Toyota has joined in the popular theme with a commercial named My Bold Dad. It seems as if the automotive world has decided to go down a different road when it comes to speaking to the masses. The softer, more heartfelt commercials are sure to resonate with consumers young and old.

Only time will tell what new advertising campaigns will be revealed. One thing is for sure: this new direction has people all over excited about buying a vehicle again.

Click here to visit Smart Toyota of Quad Cities. View our extensive inventory and come see why Smart Toyota is truly a wonderful place to begin your adventures.